On-page SEO: Optimizing website content, meta tags, headings, and images to improve search engine rankings. Off-page SEO: Building backlinks and promoting your website on external platforms to improve authority. Technical SEO: Enhancing the website’s backend (like site speed, mobile responsiveness, crawlability) to improve performance. Local SEO: Optimizing for location-based searches to attract local customers (e.g., Google My Business).